by Alexandra Nicole Nuralam

Irene Augustin Shares Her Beauty Essentials

We catch up with Bangalorean model Irene Augustin about all things beauty.

Indian model Irene Augustin (@irene_augustin) is definitely one to watch; she is no stranger to editorial shoots, having modelled for publications like Harper’s Bazaar Singapore and Denizen Magazine and worked with various local and overseas brands alike, such as Soeurs, Karen Walker, Beauty Citizen and Glassons, as well as Indian designers like Masaba Gupta and Gaurav Gupta.

Here, Irene chats with BEAUBIT about her career, her experience growing up in India, and her three essential beauty products.

Tell us more about yourself.

I am from a beautiful city called Bangalore in India. I was studying psychology with thoughts of pursuing criminology when modelling fell gracefully into my lap in university. Since then, I’ve graduated and continued to model. It’s been 7 years of being amazingly consumed by the fashion industry.

I was in New Zealand for half a year and now I am based in Singapore. I’m planning to launch my vintage clothing startup this beginning of the year.

Where did you grow up and how has your experience shaped the person you are?

I grew up in the metropolitan city of Bangalore. It is located in the south of India and has the most pleasant weather. I grew up with my grandmother and honestly what feels like a small village — I have many aunts, uncles and cousins.

Being an Indian Catholic in Indian society was always a challenge growing up as my family and religion were so different from everything around me. I felt like two different people at home and when I step outside; I had to always dress, behave and abide by the norms and culture of the Indian society. I went to a lovely convent school and had a more Western education, which also made it difficult for me to accept Indian cultural and societal norms.

My grandmother is a huge part of my upbringing and identity. She believed that it was important for women to be educated. She is also my health and skin guru; we had our own wonderful garden with herbs and plants to cure ailments or skin problems. Thanks to her, I can identify herbs and plants with healing properties, which is probably why I have a strong immune system (laughs).

What is the most important piece of advice you have ever received to date?

My Aunt Rosy once said, “Only you will know what you want, why you want it and how you can work to achieve your goal. Attain it with hard work, honesty and faith.”

What do you love most about being a model?

I love that life isn’t monotonous when I’m modelling. There is a different set of crew, location, outfits, makeup and hair, and it always gives me a pleasant surprise to see the changes. I am someone who is always on the go, who loves learning, discovering and travelling, so modelling suits me just perfectly and I really enjoy it. Some of the things I have learnt about life are by being in this industry; the people have taught me so much, and although this job has its taxing and demanding side, it has made me more mature and I’m grateful for that.

Let’s talk about beauty. How do you look after your skin?

I still follow my grandmother’s way of beauty. I apply different face masks on my skin on alternate days, with ingredients that can mostly be found in the kitchen, like a lemon and curd mask, turmeric and curd mask, or mint paste. I believe that what’s within will reflect outside, so I like to drink freshly squeezed tomato juice to make my skin glow from inside out.

I’ve recently discovered a superfood as well, a plant called Moringa, which I like to call the Indian Matcha (laughs). I take it in the form of a capsule every day and it has been such a huge skin, hair and immunity booster. I also like to make a face mask with it. I enjoy incorporating organic and natural ingredients in my skincare routine.

With that said, I also believe in using great skincare products too. I cleanse my face with a mild face wash and then spray Avène’s Thermal Spring Water on my face. I’ll also alternate between toners depending on my skin condition (I like L’oreal’s Micro-essence Water and The Ordinary’s Glycolic Acid). I love layering serums, so I’ll follow up with one of The Ordinary’s serums, Vichy’s Mineral 89, and then Holika Holika’s 24K Gold Repair Ampoule. For daytime, I’ll make sure to go in with sunscreen; at night, I finish it off with Lancôme’s Visionnaire Correcting Polishing Cream.

What’s one beauty tip or routine that’s really important for a model?

Once a week, skip makeup, put on skincare and just let your skin breathe. Your skin needs a break too.

Three beauty products you can’t leave the house without?

Kiehl’s Buttermask For Lips, Armani Beauty’s Ecstasy Shine Lipstick and Maybelline’s clear mascara.

What is your signature beauty look?

Clean and glowy skin as I love my natural skin tone. Loads of mascara and a nice bushy brow.

Irene’s Beauty Picks
Avène Thermal Spring Water, SGD10.10
L’oreal Paris Revitalift Centella Crystal Micro-essence Water, SGD35.90
The Ordinary Glycolic Acid 7% Toning Solution, SGD14.70
Vichy Mineral 89, SGD45
Holika Holika Prime Youth 24K Gold Repair Ampoule, SGD180
Lancôme Visionnaire Correcting Polishing Cream